A Holistic Brand Experience Designed for Smart Living Technologies
A Holistic Brand Experience Designed for Smart Living Technologies
For XLabs, a company developing innovative solutions in the field of smart home systems, we carried out a comprehensive design process that reflects the brand’s vision and values. Starting with the logo design, this process took shape through a multifaceted approach covering product packaging, mobile app interface, and overall brand aesthetics. Our main goal in the project was to bring together this technology-driven brand with a simple, consistent, and sustainable visual identity capable of creating a strong connection with its users.
For XLabs, a company developing innovative solutions in the field of smart home systems, we carried out a comprehensive design process that reflects the brand’s vision and values. Starting with the logo design, this process took shape through a multifaceted approach covering product packaging, mobile app interface, and overall brand aesthetics. Our main goal in the project was to bring together this technology-driven brand with a simple, consistent, and sustainable visual identity capable of creating a strong connection with its users.



A simple and memorable identity in the language of technology.
In the logo we designed for XLabs, the brand’s technology-focused character, innovative nature, and understanding of sustainability came together in an abstract and simple form language.
With dynamic lines and visual elements evoking connected systems and network structures, the design referenced the brand’s functional world, while the choice of modern typography reinforced a sense of trust, clarity, and modernity. The logo was optimized to ensure strong recognition both in digital environments and on physical products.
A simple and memorable identity in the language of technology.
In the logo we designed for XLabs, the brand’s technology-focused character, innovative nature, and understanding of sustainability came together in an abstract and simple form language.
With dynamic lines and visual elements evoking connected systems and network structures, the design referenced the brand’s functional world, while the choice of modern typography reinforced a sense of trust, clarity, and modernity. The logo was optimized to ensure strong recognition both in digital environments and on physical products.






An experience centered on user interaction.
The mobile application interface for controlling XLabs’ smart home systems stood out as one of the most important components of the project. Through this application, users can remotely manage many systems such as lighting, heating, security, and energy.
We combined this versatile functionality with a simple, clear, and intuitive user experience. The choice of color palette, iconography, and typography reflected the brand’s technological nature while creating a user-friendly interface that is easy to read and instills trust. In the application design, we considered user habits and daily practices to create a visually balanced and functional structure that speeds up interaction.
An experience centered on user interaction.
The mobile application interface for controlling XLabs’ smart home systems stood out as one of the most important components of the project. Through this application, users can remotely manage many systems such as lighting, heating, security, and energy.
We combined this versatile functionality with a simple, clear, and intuitive user experience. The choice of color palette, iconography, and typography reflected the brand’s technological nature while creating a user-friendly interface that is easy to read and instills trust. In the application design, we considered user habits and daily practices to create a visually balanced and functional structure that speeds up interaction.



