Altrove is an R&D company operating in the fields of technology and chemistry.
Altrove is an R&D company operating in the fields of technology and chemistry.
Altrove is not only a company that develops ideas; it is a structure that transforms research into investment and knowledge production into sustainable solutions. By combining an academic perspective with sectoral needs, it leads the way for the emergence of next-generation spin-off companies. We built a brand identity that reflects Altrove’s vision. Our goal was not merely to design a logo, but to create a holistic visual strategy that conveys the company’s scientific strength, its relationship with technology, and its stance toward the future.
Altrove is not only a company that develops ideas; it is a structure that transforms research into investment and knowledge production into sustainable solutions. By combining an academic perspective with sectoral needs, it leads the way for the emergence of next-generation spin-off companies. We built a brand identity that reflects Altrove’s vision. Our goal was not merely to design a logo, but to create a holistic visual strategy that conveys the company’s scientific strength, its relationship with technology, and its stance toward the future.
ALTROVE
In Italian, Altrove means “elsewhere.” This expression represents the company’s approach that goes beyond the classic definition of R&D. It has a structure that thinks with a discovery-oriented mindset, brings together different disciplines, and steps outside conventional methods.
For Altrove, science is not merely the production of knowledge, but a way of thinking in which boundaries are questioned and innovation finds practical expression. In the brand identity design process, we combined the vision hidden within this scientific discipline with a simple yet striking visual language.
ALTROVE
In Italian, Altrove means “elsewhere.” This expression represents the company’s approach that goes beyond the classic definition of R&D. It has a structure that thinks with a discovery-oriented mindset, brings together different disciplines, and steps outside conventional methods.
For Altrove, science is not merely the production of knowledge, but a way of thinking in which boundaries are questioned and innovation finds practical expression. In the brand identity design process, we combined the vision hidden within this scientific discipline with a simple yet striking visual language.
While creating the brand language, we started from Altrove’s structure, which is positioned outside existing systems.
The geometric “A” symbol is not just a letter; it is a sign that points the way, a symbol of strategic vision. The cool blue tones and clean typography set against a black background reflect technical precision and trust.
The result was not just a logo, but a determined system that embodies Altrove’s way of thinking. Altrove’s aim is not only to produce knowledge, but to transform that knowledge at the right time and with the right structures. This process is a multi-layered transformation that continues not only in the laboratory, but also in decision-making mechanisms, communication strategies, and investment partnerships. For us, this design process was not merely about creating an identity; it was about building a strategy that would make this transformation visible and sustainable. Here, design is not a decorative element, but a living structure that carries the brand’s mindset and speaks the same language. Altrove is not just an R&D company, but an organization that has branded its way of thinking.
While creating the brand language, we started from Altrove’s structure, which is positioned outside existing systems.
The geometric “A” symbol is not just a letter; it is a sign that points the way, a symbol of strategic vision. The cool blue tones and clean typography set against a black background reflect technical precision and trust.
The result was not just a logo, but a determined system that embodies Altrove’s way of thinking. Altrove’s aim is not only to produce knowledge, but to transform that knowledge at the right time and with the right structures. This process is a multi-layered transformation that continues not only in the laboratory, but also in decision-making mechanisms, communication strategies, and investment partnerships. For us, this design process was not merely about creating an identity; it was about building a strategy that would make this transformation visible and sustainable. Here, design is not a decorative element, but a living structure that carries the brand’s mindset and speaks the same language. Altrove is not just an R&D company, but an organization that has branded its way of thinking.
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